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Multi-GEO · Paid

Multi-country paid acquisition for an MMO project

An MMO needed to expand from 4 GEOs to 14 with localized creative and payments. We launched a coordinated multi-region campaign with cohorted ROAS targets per market.

14
GEOs Live
+88%
Paying Users
3.6
LTV/CAC

Challenge

Fragmented attribution, mixed creatives across regions, no localization workflow.

Timeline

12 weeks

Approach

  • GEO-tier framework with bid modifiers per market
  • Localized creative production across 9 languages
  • Payment + currency setup per region
  • Weekly regional steering with publisher

Results

  • Live in 14 GEOs in 90 days
  • Paying users up 88% YoY
  • Sustained LTV/CAC of 3.6

Detailed account-level numbers, screenshots and reports available under NDA on request.

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